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Writer's pictureFakhruddin Babar

IELTS Speaking Part-2 An advertisement you remember well

Describe an advertisement you remember well

You should say:

·         What it was about

·         Where you saw it

·         What it was like

·         And explain why you remember it well


I was struggling to think of what to talk about for this particular topic because to be perfectly honest, I can’t remember the last time I saw an advert. I don’t watch TV nowadays because I use streaming services like Netflix and although there are adverts on YouTube, I take absolutely no notice of them. The only one I can remember is one about a chocolate bar so I’ll have to talk about that one.

If I remember rightly, it was an advert for a bar of chocolate. The brand has completely slipped my mind, but it’s one of the best-selling ones I think, anyway despite being an advert for chocolate, as far as I can remember, the bar of chocolate did not appear until the very end. I remember seeing it for the first time, many years ago in the distant past, and I thought to myself ‘what on earth is it advertising?’ I guess that is what made it successful because the next day people were talking about it.


Anyway, what was the advert like? Well, it was a gorilla playing drums. You might be wondering what that has to do with chocolate... me too, I have absolutely no idea. It wasn’t a real gorilla, obviously, but it looked so realistic and that made it so eye catching because it made you question whether it was a real gorilla and why they used it for advertising chocolate. This is what made it so memorable – it was so different to anything I had ever seen before.

I don’t know if the advert led to an increase in sales, but it was an iconic advert and if you haven’t seen it, I recommend you check it out. As for where I saw it, like I said, it was on TV a good few years ago so I saw it when I was watching TV. In my country we tend to have one ad break in a 30 minute programme so I saw it during the ads.



Describe an Advertisement You Remember Well


One advertisement that stands out in my memory is the iconic gorilla drumming ad. It was for a popular chocolate brand, although I can’t recall the specific name of the brand. This ad has stuck with me because it was so unusual and memorable, even though the chocolate bar itself only appeared at the very end.

I first saw this advertisement on television several years ago. At that time, I was watching a regular TV channel, which had traditional ad breaks. This particular ad was quite a departure from typical chocolate commercials. Instead of focusing on the product or its taste, the ad featured a gorilla playing drums. This gorilla wasn’t real, but it looked incredibly lifelike, making it both eye-catching and intriguing.

The ad began with a close-up of the gorilla, who was energetically drumming along to Phil Collins' hit song, "In the Air Tonight." The drum performance was so captivating that it initially left viewers wondering what it was advertising. The actual chocolate bar only made an appearance at the very end of the commercial, which added to the element of surprise and curiosity.

The reason I remember this ad so well is because it was so different from anything I had ever seen. The unexpected combination of a drumming gorilla and a classic rock song created a sense of wonder and amusement. It was a brilliant example of how creativity can make an advertisement memorable. Despite its lack of direct focus on the product, the ad’s unique approach generated a lot of buzz and discussion, making it unforgettable.

Although I’m unsure if it led to a significant increase in sales, the ad remains a classic example of memorable advertising. If you haven't seen it, I would recommend looking it up. It’s a fun example of how a well-crafted ad can stick in your mind long after you’ve seen it.

Vocabulary and Phrases Table

Vocabulary/Phrase

Bangla Meaning

Russian Meaning

Hindi Meaning

iconic advertisement

প্রতীকী বিজ্ঞাপন

культовая реклама

प्रतिष्ठित विज्ञापन

gorilla drumming ad

গরিলা ড্রামিং বিজ্ঞাপন

реклама с гориллой, играющей на барабанах

गोरिल्ला ड्रमिंग विज्ञापन

popular chocolate brand

জনপ্রিয় চকলেট ব্র্যান্ড

популярный бренд шоколада

लोकप्रिय चॉकलेट ब्रांड

lifelike

বাস্তবসম্মত

правдоподобный

जीवन जैसा

eye-catching

দৃষ্টি আকর্ষণীয়

привлекающий внимание

ध्यान आकर्षित करने वाला

intriguing

আকর্ষণীয়

интригующий

दिलचस्प

drumming along

ড্রাম বাজানো

играть на барабанах

ड्रम बजाना

captivating

মুগ্ধকর

захватывающий

आकर्षक

combination

সংমিশ্রণ

сочетание

संयोजन

classic rock song

ক্লাসিক রক গান

классическая рок-песня

क्लासिक रॉक गाना

unexpected

অপ্রত্যাশিত

неожиданно

अप्रत्याशित

generated a lot of buzz

প্রচুর আলোচনা সৃষ্টি করেছে

вызвал много обсуждений

बहुत चर्चा उत्पन्न की

unforgettable

অবিস্মরণীয়

незабываемый

अविस्मरणीय

well-crafted

সুক্ষ্মভাবে নির্মিত

хорошо продуманный

अच्छे से तैयार

significant increase in sales

বিক্রয়ে উল্লেখযোগ্য বৃদ্ধি

значительное увеличение продаж

बिक्री में महत्वपूर्ण वृद्धि


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